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Education is my passion, please ask questions!

josh@sommerier.com
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News

11/05/2025
2025 organic Bai Mu Dan (white tea) is available
‘Picnic Under 1000 Pines’ Enshi Lu Yu is available

05/05/2025
The Tea Cult is open — the first day was April 27th 2025. Despite only being open for a few days, I’ve made many happy memories and seen many visitors. Thank you all for your support. You can see the details (hours and such) with a quick google search. I’ll begin to update that website shortly.

The 2025 teas have begun to arrive. Great Tai Ping Hou Kui and Lapsang Souchong. TPHK is a rather difficult tea to package, only 20g fits inside of my bags. The lapsang is much friendlier for packaging, and I am finalizing my brewing recommendations and label art before I launch it on the site. That may happen soon.

Lots of tea in the mail, and there are many options I have in my shop that I don’t have online here for one reason or another. Come visit!

04/01/2025
– The Tea Cult is almost open, I think its about 2 weeks away. Some final checks and bureaucratic stuff, but the bulk of the renovations is finished.
– Several new teas are enroute already, and many more will be landing towards the end of this month. You can look forward to a new hojicha, daily matcha, high end matcha, high end sencha, daily chinese green, high end chinese green, daily chinese black, mid level chinese black, high level chinese yellow tea, and a restock on some of the old favourites coming in these shipments. You’ll have to forgive me but my attention is definitely focused on my physical shop, so I’ll probably have to neglect this site for a bit once that gets open.
– I’ve finally read ‘Siddhartha’ and ‘The Old Tea Seller’ — important books to check of the list. They were both very good.

11/25/2024
The newest teas are AAAA Tieguanyin and 2022 Shou Pu’Erh. I have some stuff from Taiwan in the mail, an Oriental Beauty and GABA Oolong, though those are coming in rather small quantities. This years Bizenyaki has arrived, I’m not really sure I’m going to add them to the shop online, I might save them for my physical shop when it opens up. Bizendama aka Bizen balls are in the shop though.

Mostly what this post is about is to highlight a certain podcast I had the privilege to be a guest on. I think the conversation is good, and worth your time to watch if you want to hear some of my thoughts:

https://youtu.be/yyJPMwSWrsI?si=NvuQqlJ5q0PZHnM-

08/16/2024
It’s 5:30am, and I should make my way to a bed… I’ve spent the last 5.5 hours adding 2 new Japanese post-fermented teas to the shop: Goishicha and Awa Bancha. Each has a pretty comprehensive article. Goodnight!

08/06/2024
I wish I had better news. The Tea Cult, my new project of opening a physical location in Inglewood is still awaiting development and building permits. The recent issue is the amount of parking spaces, and that I have to classify the business as a restaurant instead of retail. It’s causing all sorts of headaches. Meanwhile I’m paying rent for nothing, out of pocket. Egh, I just don’t know guys, I’m optimistic it will work out in the end but it feels pretty bleak right now.

Regarding tea, this years ‘Scary Fragrance’ and ‘Beautiful Golden Eyebrows’ are quite great, but that’s to be expected. I’ve decided to bring in another version of ‘scary fragrance’ (which I’ll have to name something else) at a lower price bracket to offer more options for everyday drinking. Also slated for import is a palace level ripe puerh, the new harvest of LCDZMLX (The Mirage of Penglai), The Formless One, and 10y aged Mandarin orange zests, called chenpi in Chinese.

I’ve placed an order in Japan for more Bizenyaki cups, and the much loved ‘Bizen Balls’ I used to stock here. They’ll be fired and mailed in mid October.

I’m just getting over a cold, I might have more important things to share, but currently my brain is rebooting. I’ll perhaps get to that later.

06/04/2024
Shikoku was beautiful, monotonous, painful, exhausting, tranquil, lush, thoroughly enjoyable and just what I needed to see. It’s amazing who you become when you don’t have to be anyone. I have a lot to say about Shikoku, but I guess this isn’t the place to do so. More importantly, I’m back, and there are new teas on the way! I have a package from India coming that a friend of mine Praveen sourced for me. Praveen runs a Darjeeling focused company and because of his buying power can get some special exclusive lots. I’m getting 3 blacks, 1 white, and several samples — all in small quantities to start. If they’re as great as he says, I’d expect a few of them to hit the shop this year. I’ve been able to get a bit more Jin Jun Mei this year too, 1.5kg will be on a plane shortly.

The lilac festival was fun as usual. I’ll be sure to do it again next year.

I wrote the article “The Key to the Sacred Place” to suggest that with intention, tea can guide us into a unique mental space. While many factors influence our success in reaching this space, I am committed to discovering the path of least resistance—not only to help others access it but also to explore it deeper myself, and uncover the hidden treasures that surely reside within. You can read it below:

The Key to the Sacred Place

As many of you know, I will soon have a physical location located in Inglewood, Calgary. It will be called ‘The Tea Cult’. You can check back here (or visit https://www.theteacult.ca for more information! Estimated opening in October 2024, though I really hope it will be before then! In the mean time, please consider supporting this endeavor by buying tea from this site. The rent for The Tea Cult is already being paid and since I cannot operate in that space, it’s all going into a hole.

milky oolong Add to cart View Details

Milky Oolong ‘Honeypot’ (100g)

Oolong Tea, Scented & Flavored Tea
$31.00
jasmine pearls Add to cart View Details

Jasmine Pearls 5x Scenting (100g)

Green Tea, Scented & Flavored Tea
$60.00
pomona Add to cart View Details

Da Xue Shan 2023 Wild Tree Sheng Pu’Erh ‘Pomona’ (25g)

Pu'erh tea, Tea
$12.00
Gushu Dian Hong 'The Old Coyote' (50g) Add to cart View Details

Gushu Dian Hong ‘The Old Coyote’ (50g)

Black Tea, Tea
$13.00
Phoenix Oolong LCDZMLX 'The Mirage of Penglai' (30g) Add to cart View Details

Phoenix Oolong LCDZMLX ‘The Mirage of Penglai’ (30g)

Oolong Tea, Tea
$80.00
Jin Jun Mei Add to cart View Details

Jin Jun Mei ‘Beautiful Golden Eyebrows’ (30g)

Black Tea, Tea
$65.00
Yunnan Giant Golden Needles 'Matryoshka' (20g) Add to cart View Details

Yunnan Giant Golden Needles ‘Matryoshka’ (20g)

Black Tea, Tea
$27.00
genmaicha photo Add to cart View Details

Genmaicha (200g) by ShogyokuEn

Green Tea, Scented & Flavored Tea, Tea
$25.00
duck shit Add to cart View Details

Duck Shit Oolong (25g)

Oolong Tea, Tea
$60.00
ripe puerh Add to cart View Details

Gong Ting Ripe Pu’Erh ‘5 Legged Horse’ 75g

Post Fermented Tea, Pu'erh tea, Tea
$30.00
Tai Ping Hou Kui 'SOMF' 20g Add to cart View Details

Tai Ping Hou Kui ‘SOMF’ 20g

Tea, Green Tea
$40.00
Lapsang Souchong 'CIN' (50g) Add to cart View Details

Lapsang Souchong ‘CIN’ (50g)

Black Tea, Tea
$40.00
Damask Rose (30g) Add to cart View Details

Damask Rose (30g)

Herbal Tea
$10.00